Small is the New Big
Having just been in a room last week with mega-church pastors from all over America, this article by Seth Godin (irrepressible beloved marketing guru) sure made me feel better! (Actually, I'm super happy for my mega-church pastor brothers; after all; it's us small guys that make them feel mega!) Being pastor of a church of under 10,000 (code for 125!), Seth's "Small is the New Big" insights really tickled me - not because it justifies my size (big or small, God loves us all), but because there are some really neat nuggets in it. My philosophy: Big is great. Small is great. But, I love the Craig's List vs. eBay comparison. If I can have the influence of ebay, but stay at the size of Craig's list, then I'm all over the Craig's List model. Here's Seth's great article.
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